ABSTRACT
Strategic planning is one of the most important and vital
stage in strategy. Strategic planning is important in achievement of
organizational goals because it directs the steps to be used in achieving that
goals that the organization needs. This work examines strategic planning and
its achievement to organizational goals. The main objectives of this study is
to examine the extent to which the use of strategic planning in an organization
has helped in achieving the organizational goals. In carrying out this research
work, primary and secondary source method were used in collecting of data,
which was analyzed to find out that the use of strategic planning in achieving
organizational goals has helped in the growth of such organization. Despite
some argument against strategic planning, the researcher will show the relationship
between strategic planning and the achievement of organizational goals.
CHAPTER ONE
INTRODUCTION
1.0 Background of Study: Strategic
planning being an integrated plan through which an organization
accomplishes it plans and procedure to the achievement of organizational goals
should not be overlooked or set aside once that organization want to actualize
its goals. Every organization wants to grow’ and dominate the environment or
the market it finds itself. But due to some economic downturn around the
environment, most of them are being taken unawares. This brings about its poor
performance. Like the Global Economic Meltdown that rocked the globe from 2007
to date, in that situation organization that plans strategically moves on even
on a slow level.
Strategic planning according
to Onwuchekwa C.I (2002) is an elaborate systematic analysis which influences
the choice of a long term goals that defines the corporate strategy of a firm
and also the component of corporate strategy which implement the corporate
strategy through programme.
So strategic planning is
important to an organization that finds itself in a changing environment for it
to be in business, it also helps an organization to be precise in formulating
its purpose, mission and objective. This situation improves the functioning of
an organization.
It also becomes pertinent
that through strategic planning, an organization is able to understand its
major role in the society, its legitimacy to exist in the society with ultimate
recognition by the task environment. And when an organization understands its
role and mission through the components of strategic planning and its overall
concept clearly, such an organization can develop a sense of direction and
purpose and at the same time reduce the uncertainty level to certainty all for
the achievement of organizational goals.
1.1. Statement
of the Problems
In the business world, lots
of organizations has failed because of inability to plan and strategize for its
growth. Firms look for the proceed of their investment rather than means to
achievement of their ends. However planning is the means through which
organization accomplishes its goals. Bearing in mind that lots of business have
failed due to inadequate planning, strategic planning being an integrated plans
through which an organization accomplishes its objectives. Organization cannot
survive without strategic planning; its now becomes important to know the
relationship between strategic planning and the achievement of organizational
goals.
1.2. Objectives
of the Study
The
objectives of the study avenge other thing is
1.
To examines the extent t which
strategic planning has led to the growth and development of an organization.
2.
To examines the relationship
between top management functions and their involvement to the achievement of
organizational goals.
3.
To know if the actualization of
organizational goals has a relationship to strategic planning
1.
To what extent has strategic
planning contributed to the growth and development of an organization?
2.
How can the management function
help in the achievement of organizational goals?
3.
How can laid down plans be an
instrument for the achievement of an organizational goals?
1.4. The
Research Hypothesis
H1: Strategic
planning in an organization does not help in the achievement of an
organizational set goal.
H2: Using
strategic planning in the achievement of an organizational goal is not faced
with many hindrances
1.5 Scope of
the Study
The study covers the role of
strategic planning in the achievement of an organizational goal in rural areas
of Awka South Local Government Area of Anambra State.
Awka South Local Government
Area is made up of many towns but we are concentrating on one of the towns.
1.6. Limitation
of the Study
In this study of the role of
strategic planning in the achievement of an organizational goal, the following
are the hindrances which the researcher may encounter.
1.
Finance:
Non availability of sufficient funds pose a problem in the
course of the research work. For instance transportation cost in reaching most
of the firm’s location was highly exorbitant and this limits the number of
organizations to be reached.
2.
Insufficient Information:
Most of the managers or officers in charge atimes
fail to disclose all relevant information needed for the study which will have
negative effect on the study.
3.
Time:
For the fact that most staff/workers of a business organization
are not educated, they take much time to fill the presence of the researcher to
fill the questionnaire and in some cases require the presence of the researcher
to explain further the questionnaires to them.
4.
Inaccessibility of Roads:
For the fact that most of the towns in Awka South
Local Government Area have bad roads, it militates against the study because of
the difficulty in reaching those established firms in such towns with
inaccessible roads.
1.7 Significance
of the Study
The study is necessary
because a clear understanding of what strategic planning is in a business
organization will be known. It will help managers to provide their
organizations direction and purpose. It will help organizations to improve
their functions in order to achieve the corporate objectives.
1.8 Definition of Terms
There are some terms used
which needs to be define so that the reader will not find it difficult to
comprehend what the writer is talking about such terms are:
Strategy:
Strategy is an integrated plan through which an organization
accomplishes its long-term goal.
Planning:
Planning is the process of setting goals, the means to achieve
the goal before practical actions are taken to accomplish the goal.
Organization
(Nwachukwu 2007)
Organization is a body of
person join together for the purpose of achieving a common goal.
Strategic
Planning (Onwuchekwa 2002)
Strategic planning is a
systematic and comprehensive analysis for selecting an organization long term
goals, projects, programmes, budget, policy and plans for accomplishing those
plan goals.
Role
Role is a function of something in a particular thing.================================================================
Item Type: Project Material | Size: 80 pages | Chapters: 1-5
Format: MS Word | Delivery: Within 30Mins.
================================================================
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.