For more Marketing Project click here

Title page
Table of content

Chapter One
1.0   Introduction
1.1   Background of study
1.2   Statement of the problem
1.3   Purpose of the study
1.4   Hypothesis
1.5   Scope/Limitation of the study
1.6   Significance of the study
1.7   Definition of terms

Chapter Two
Review of Related Literature
2.0   Introduction
2.1   Budget
2.2   Budgeting
2.3   Historical development of budgeting
2.4   Reasons for budgeting
2.5   Types of budget
2.6   Variance Analysis
2.7   Importance of Variance Analysis
2.8   Controllable and uncontrollable cost
2.9   Responsibility accounting
2.10 Budget Administration
2.11 Budgetary Control
2.12 Objectives of Budgetary control
2.13 Basic requirements for a good Budgetary
Control System

Chapter Three
Research Methodology
3.0   Introduction
3.1   Population of the study
3.2   Sample Size
3.3   Sample method of data
3.4   Sources of data collection
3.5   Administration and Retrieval of Questionnaire
3.6   Procedure used for data analysis

Chapter Four
Presentation and data analysis
4.0   Introduction
4.1   Presentation and Analysis

Chapter Five
5.0   Introduction
5.1   Summary of findings
5.2   Conclusion
5.3   Recommendation
5.4   Suggestion for further research
5.5   Limitation of the study

Due to the importance of customers service in the business world. Many privileged organizations most especially the financial institutions are now depending strongly on it to enhance or improve their profitability. Ideas and opinions were received from staff and reputable customers of union bank of Nigerian plc, Oko branch, which was used as a case study.
These ideas and opinions were got through the use of open and close ended questionnaires, interviews and observation. The data collected was analysis with the use of chi-square (x2) which is a statistical technique used in comparing the differences between observed and expected frequencies. Actually only banks with foresight with respect to customer service will succeed amidst competition.
Meanwhile union bank of Nigeria plc will really benefit more if they take advantage of the result of this research work, here by sustaining its customers and at the same time keeping them happy.

        The topic of this research work is of course, customer services in the financial institutions, a step towards improving profitability (a case study of Union Bank Plc Oko).
        Woodruff (1997) defines profitability as the ability of an investment or a company to make a profit after costs. Overhead, etc. profit on the other hand, is the difference between the income of the business and all its costs and expenses over a period of time.
        Shaw (1990) defines a service as a performance that delivers some combination of benefit to the customer.
        Union Bank of Nigeria Plc, a bank established in 1917, as Bank of Colonial Africa, increased its profits after tax from 5.035 billion in 2001 to 9.375 billion naira in 2005. In July 2009, the bank was rated the 556th largest bank in the world and the 14th largest bank in Africa, with an asset base of US $826 million.
        However, the bank....

For more Marketing Project click here

This is an Undergraduate Thesis and the complete research material plus questionnaire and references can be obtained at an affordable price of N3,000 within Nigeria or its equivalent in other currencies.


Kindly pay/transfer a total sum of N3,000 into any of our Bank Accounts listed below:
·         Diamond Bank Account:
A/C Name:      Haastrup Francis
A/C No.:         0096144450

·         GTBank Account:
A/C Name:      Haastrup Francis
A/C No.:         0029938679
After payment, send your desired Project Topic, Depositor’s Name, and your Active E-Mail Address to which the material would be sent for downloading (you can request for a downloading link if you don’t have an active email address) to +2348074521866 or +2348066484965. You can as well give us a direct phone call if you wish to. Projects materials are sent in Microsoft format to your mail within 30 Minutes once payment is confirmed. 

N/B:    By ordering for our material means you have read and accepted our Terms and Conditions

Terms of Use: This is an academic paper. Students should NOT copy our materials word to word, as we DO NOT encourage Plagiarism. Only use as guide in developing your original research work.

Delivery Assurance
We are trustworthy and can never SCAM you. Our success story is based on the love and fear for God plus constant referrals from our clients who have benefited from our site. We deliver project materials to your Email address within 15-30 Minutes depending on how fast your payment is acknowledged by us.

Quality Assurance
All research projects, Research Term Papers and Essays on this site are well researched, supervised and approved by lecturers who are intellectuals in their various fields of study.

Search for your topic here

See full list of Project Topics under your Department Here!

Featured Post

Article: How to Write a Research Proposal

Most students and beginning researchers do not fully understand what a research proposal means, nor do they understand ...

Popular Posts