THE IMPACTS OF THE NGONDO FESTIVAL ON CAMEROON TOURISM SECTOR

For more Tourism Projects click here


ABSTRACT
Nowadays, culture tourism is far becoming the largest and fastest growing global tourism markets and the cultural and creative industries are increasingly being used to promote destinations as such, many locations now develop their tangible and intangible cultural assets as a means of developing comparative advantages in an increasingly competitive tourism marketplace and to create local distinctiveness in the face of globalization. Moreover there is a significant relationship between culture and festival as they both help destination to become more attractive as well as more competitive as locations to live, visit, work and invest in. Such is the case with the Ngondo event, a cultural festival which has a great impact on the Cameroon tourism sector.


The aims of this study were, to examine the importance of culture tourism on Cameroon tourism sector, to view if the Ngondo festival really showcases the customs, beliefs, traditions and culture of the Sawa people. Also, to determine if the Ngondo festival serves as a strong driver to attract visitors and tourism developers and investors in Cameroon. Additionally, to determine if this interesting festival boasts the economy of the region and create sustainable income avenues for the future. Lastly, to view if this great event is a sustainable element in promoting Cameroon tourism.

The research method used was the quantitative research method because it was perceived as the most suitable for this study.

Key words

Culture, Festival, Littoral region of Cameroon, Ngondo, Quantitative research, Touristic destination.


TABLE OF CONTENTS

1 INTRODUCTION
2 THE LITTORAL REGION OF CAMEROON, HOST OF THE NGONDO FESTIVAL
2.1 Location
2.2 People
2.3 Language
2.4 Cultural activities involved during the festival
2.5 The ceremony of the Jengu cult

3 METHODOLOGY
3.1 Research methodology
3.2 Quantitative research method
3.3 Data collection
3.4 The method of data analysis

4 EMPIRICAL RESULTS
4.1.1  Reliability analysis
4.1.2  Descriptive statistics
4.2 An overview of our respondents
4.2.1 Gender
4.2.2 Age
5.3.3 Origin
4.3 Cultural impacts of the festival
4.3.1  The Ngondo festival: a sustainable cultural heritage event which promotes and enhances culture tourism in the country
4.3.2  The Ngondo festival is a strong cultural tool which brings international recognition and appreciation to the nation
4.4 Touristic impacts of the Ngondo festival on the nation
4.4.1  The event highly attracts tourism developers and investors in the nation
4.4.2  The festival is a sustainable advertising tool which serves as a driver of attractiveness and competitiveness of tourism in Cameroon
4.5 Economic impacts of the event on the nation
4.5.1  The festival contributes in boosting the country’s economy
4.5.2  The festival tremendously favors cash inflow and creates sustainable income avenues for the future
4.5.3  Benefits the events has on the nation

5 CONCLUSION
REFERENCES
APPENDICES

1      INTRODUCTION



Tourism is defined as ‘’ temporary movement of people to destinations out of their normal place of residence, work, the activities involves during their stay in these places and the facilities put in place to cater for their needs”. (Cooper et al, 2008.5.) There is a strong relationship between tourism and festivals as festivals are viewed as important tools in promoting tourism as they help in boosting the economy and attracting tourists in the country. Moreover, tourism is a dynamic and competitive industry that requires the ability to adapt constantly to customer´s changing needs and desires as the customer´s sat-isfaction, safety and enjoyment are particularly the focus of tourism business. However nowadays, cul-ture in all its forms is likely to figure undeniably in the tourism product and promotion of most regions. Culture tourism is far becoming the largest and fastest growing global tourism markets and the cultural and creative industries are increasingly being used to promote destinations, reason why culture and tour-ism are linked because of their obvious synergies and their growth potentials.


According to the OECD ´Organization for Economic Co-operation and Development´, culture is increas-ingly an important element of the tourism product, which creates distinctiveness in a crowded global market. At the same time, tourism provides an important means of enhancing culture and creating in-come which can support and strengthen cultural heritage, cultural production and creativity. Though, creating a strong relationship between tourism and culture can help destinations to become more attrac-tive as well as more competitive as locations to live, visit, work and invest in.



This report is based on the quantitative research method for its data analysis due to the fact that it was viewed as suitable for this study. The main purpose of this study is, to examine the importance of culture tourism on Cameroon tourism sector, to view if the Ngondo festival really showcases the customs, be-liefs, traditions and culture of the Sawa people. Also, to determine if the Ngondo festival serves as a strong driver of attractiveness and competitiveness of tourism in Cameroon. Additionally, to determine if this interesting festival boasts the economy of the region and create sustainable income avenues for the future. Lastly, to view if this great event is a sustainable element in promoting Cameroon tourism.

2      THE LITTORAL REGION OF CAMEROON, HOST OF THE NGONDO FESTIVAL.
This section of the thesis focuses on the host community of the event and on the event itself. It examines the location, people, language of the host community and features of the festival.

2.1     Location

The republic of Cameroon is a country located in central Africa which has ten regions, among which the littoral region.


For more Tourism Projects click here
___________________________________________________________________________
This is a General Thesis for both Undergraduate & Postgraduate Studies. The complete research material plus questionnaire and references can be obtained at an affordable price of N3,000 within Nigerian or its equivalent in other currencies.


INSTRUCTION ON HOW TO GET THE COMPLETE PROJECT MATERIAL

PAYMENT  OPTION 1:
Kindly pay a total sum of N3,000 into any of our Bank Accounts listed below:
·         Skye Bank Account:
A/C Name:      Haastrup Damilola
A/C No.:         1013708342

·         GTBank Account:
A/C Name:      Haastrup Francis
A/C No.:         0029938679
After payment, send your desired Project Topic, Depositor’s Name, Teller No., and your Active E-Mail Address to which the material would be sent for downloading (you can request for a downloading link if you don’t have an active email address) to +2348074521866 or +2348066484965. You can as well give us a direct phone call if you wish to. Projects materials are sent in Microsoft format to your mail within 30 Minutes once payment is confirmed.


PAYMENT  OPTION 2:
You can make an online payment here for this material:


After a successful Online Web Payment, kindly Click Here to fill the “Payment Details Form”


--------------------------------------------------------
N/B:    By ordering for our material means you have read and accepted our Terms and Conditions


Terms of Use: This is an academic paper. Students should NOT copy our materials word to word, as we DO NOT encourage Plagiarism. Only use as guide in developing your original research work.

Delivery Assurance
We are trustworthy and can never SCAM you. Our success story is based on the love and fear for God plus constant referrals from our clients who have benefited from our site. We deliver project materials to your Email address within 15-30 Minutes depending on how fast your payment is acknowledged by us.

Quality Assurance
All research projects, Research Term Papers and Essays on this site are well researched, supervised and approved by lecturers who are intellectuals in their various fields of study.

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.