A CRITICAL ASSESSMENT OF THE SURVIVAL STRATEGIES OF DEPOSIT MONEY BANKS IN A DEPRESSED ECONOMY WITH SPECIAL REFERENCE TO THE FIRST BANK OF NIGERIA PLC

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ABSTRACT
Banking is in the midst of change that has arisen due to economic depression. As government seek to improve economic efficiency and better allocation of resources to solve the problem of economic depression, policy makers are shifting towards openness, competitiveness and market discipline.
In response to the developments, Deposit Money Banks in Nigeria engaged in financial sanitizing, management strengthening, corporate refocusing, Business Process Reengineering (BPR), mergers and acquisitions in order to survive the depressed economy. This whole process is called survival strategies through corporate restructurings.
The writer made efforts to discuss issues, facts and environmental factors surrounding the wave of deposit money banks’ survival in a depressed economy like Nigeria.
The impact of this research in banks was gleaned from five performance indicators namely total assets, total deposits, loans and advances, profit before tax and shareholders’ funds, of First Bank of Nigeria Plc. The research looked at the position of these indicators before and after the sanitizing exercise undertaken by the banks for survival and also, its impact on the entire banking system bearing in mind the effect of globalization on the financial market in particular and the economy at large.
Chapter four shows the presentation and analysis of First Bank’s financial statement with the use of chart, tables, bar chart and graph.
Chapter five summarizes all that was discussed from chapter one to four and gave suggestions on how deposit money banks can survive in a depressed economy.
Finally, this researcher leaves this work open to constructive criticisms and expects future scholars to delve into further research and improve on this work.



TABLE OF CONTENTS



Title Page
Approval Page
Certification Page
Dedication
Acknowledgement
Abstract
Table of Contents
CHAPTER ONE:         INTRODUCTION
1.1     Background of the Study
1.2     Statement of the Problem       
1.3     Objectives of the Study
1.4     Research Questions
1.5     Scope of the Study
1.6     Significance of the Study
1.7     Limitations of the Study
1.8     Definition of Terms
CHAPTER TWO:
2.0            Review of Related Literature
2.1     Issues in Bank Survival
2.2     An Overview of the Operating Environment for
          Nigerian Deposit Money Banks
2.2.1    The Macro-Economic Environment
2.2.2    Industry Environment
2.2.3    The Regulatory Environment/Legal Framework
2.3            The Business Process Re-Engineering (BPR) Option
2.3.1    Origin and Meaning of the BPR Concept
2.3.2    Fundamental Breakthrough Required for Reengineering
Services in Banks
2.3.3    Key and Methodology for Carrying Out a BPR Project in Banks
2.3.4    The Role of BPR in the Survival and Sanitizing of the Nigerian
Deposit Money Banks
2.3.5    Positive Effects of BPR To the Banking Sector
2.4            The Merger and Acquisition Option
2.4.1    Meaning of the Concept Merger and Acquisition
2.4.2    Legal Issues in Merger and Acquisition
2.5            Synergy: An Efficiency Indicator in Bank Sanitizing
2.6            Nature of Deposit Money Bank in Nigeria
2.7            A Historical Overview of First Bank of Nigeria Plc
2.8            Depressed Economy
2.8.1    Causes of Economic Depression
CHAPTER THREE:
3.0            Research Methodology
3.1     Research Method
3.2     Determination of Population size of the Study
3.3     Determination of Sample size
3.4     Method of Data Collection
3.5     Method of Data Analysis/Interpretations
CHAPTER FOUR
4.0            Data Presentation and Analysis
4.1     Financial Statement of First Bank   
Plc for the Month ended 31st March
4.2      Analysis of Total Assets
4.3     Analysis of Total Deposits
4.4     Analysis of Loans and Advances
4.5     Analysis of Profit Before Tax
4.6     Analysis of Shareholders’ Funds
CHAPTER FIVE
5.0            Summary, Conclusion and Recommendation
5.1     Summary
5.1.1  Total Assets
5.1.2  Total Deposits
5.1.3  Loans and Advances
5.1.4  Profit Before Tax (PBT)
5.1.5  Shareholders’ Funds
5.2     Conclusion
5.3     Recommendation
          
           Bibliography


CHAPTER ONE

INTRODUCTION
1.1     BACKGROUND OF THE STUDY
Nigerian economy is faced with national and global economic challenges and as such, the financial institutions, especially the banking sector has an option of sanitizing and restructuring its operational processes in order to survive the depressed economy, as well as embarking on a consolidation exercise which would have some wider structural effects on the industry and on the economy as a whole.                          
Basically, banking is a service industry operated by human beings for the benefit of the general public while making returns to the shareholders.  As such, it....

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